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How did the concept and
technology of Instant Noodle and related product affect the Local &
Global Food Industry?
It wasn't long before instant noodle
skipped over national boundaries and became an international
phenomenon. Along with instant noodle, more and more different types
of instant food products were invented to suit the growing demand on
the global market. Instant noodles have become part and parcel of
the instant food industry and culture. The concentrated powder form
products such as instant coffee mixture, cereal, soup, juice and
dehydrated food products such as fruit, vegetable, meat were claimed
to retain the most original flavor and nutrition value when they are
're-hydrate' by adding water. As over 90% of the moisture was
extracted during the process, these products can be preserved for a
long time and no need to place in a refrigerator.
Another type of instant food emerged
is the microwave products (re-heated frozen food) such as dim sum,
cake and congee which can re-gain the food original color, form and
texture after defrosted in the microwave. In the science fiction
movie 'Back to the future', there is a shot showing a biscuit like
pizza when put in the microwave for a few minute, it dramatically
becomes a true size pizza. This reveals the expectation of people on
the convenience of preserved food in future.
The seasoning packet can be regarded
as the soul of an instant noodle, other than salt and sugar; it
contains various flavor enhancers including MSG and spices. This
also encouraged the development of technologies on capturing and
imitating different flavor and smells for other food products such
as sweets, vegetarian food, artificial crabmeat, abalone and shark
fin soup etc. where unique flavor is their major selling point. The
Japanese had become masters of imitation foods, a good example are
the fish meat products made to taste like scallop, abalone or
crabmeat.
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